Santa Cruz California based creative design leader, apparel industry veteran, travel enthusiast, active junkie, inspired by the outdoors, and believer in the power of wellness.
I grew up in the Midwest and built my career on the West Coast, making a home base between Los Angeles and the SF Bay Area.
As a leader in the creative industry, I aspire to partner on projects that have foundation in sustainability, social conciousness, accessibility, with purpose of exploration, and integrity in quality.
Establishing a vision and strategizing the creation is the core of design and development. The journey of this process is what inspires me to create.
When consulting on projects, I am passionate about influencing teams to feel empowered about the product, to deliver authenticity in vision and brand space, and to ultimately be their best self in doing so.
With 15 years of industry experience, I have worked with a network of industry visionaries, collaborating on a portfolio of national retailers and brands.
What I offer
Design Leader - Team Builder - Product Creator Strategic Brand Development
Trend Forecast, Analysis, and Curation Micro/Macro Consumer Behavior
Logistics and Operations Marketing and Social Media
Retail Buying, Merchandising, and Planning Business Development
Email and Web Campaign Road-mapping Selling Channel Management